Here is a confession: I am the person who starts things and never finishes them. Guitar lessons. Journaling. That sourdough phase in 2020 -- do not even bring it up. I have a graveyard of abandoned hobbies, and language learning was supposed to join them. I downloaded Duolingo in January 2025 because I had a trip to Mexico City coming up and figured I would learn enough Spanish to not be completely helpless at restaurants. I gave myself two weeks. Maybe three.
It has been over a year now and I have a 398-day streak.
I am not fluent. Let me say that immediately so you do not get the wrong idea. I still stumble over subjunctive verbs and my accent makes native speakers smile politely in that way that tells me I am butchering their language. But I can have a real conversation. I can order food, ask for directions, understand the gist of a news article, and follow telenovelas with about 70% comprehension. That is more than I ever expected from an app I downloaded while lying on my couch eating chips.
And the terrifying thing is, I am not sure I did it because I wanted to learn Spanish. I think I did it because a cartoon owl emotionally manipulated me into not breaking a streak. And honestly? I am weirdly grateful for that.
The Streak Changed My Brain
I need to talk about the streak because it is the single most powerful feature in Duolingo -- and it has nothing to do with language learning.
The streak tracks how many consecutive days you have completed at least one lesson. Miss a day, it resets to zero. That is it. That is the whole mechanic. And it should not work this well. But somewhere around day 30, something shifted in my psychology. I started doing my Duolingo lesson before checking Instagram. By day 100, it was automatic -- brush teeth, Duolingo, coffee. By day 200, I realized I had not missed a single day despite a work trip to Tokyo, a nasty flu that kept me in bed for three days, and a camping trip with no cell service (I did my lesson at 11:47 PM in a gas station parking lot on the drive home). That gas station moment is when I understood what Duolingo had done to me. They had hacked my loss aversion so thoroughly that I would rather do vocabulary exercises in a poorly lit parking lot than lose a number on a screen.
Is this healthy? I genuinely do not know. But I DO know that consistency is the single most important factor in language learning, and Duolingo figured out how to make consistency addictive. The leagues help too -- you are grouped into a competitive tier (Bronze through Diamond) and compete on weekly XP leaderboards. I got relegated from Diamond League once and it bothered me for days. DAYS. Over a free language app. The behavioral psychology at work here is genuinely impressive and a little scary.
What You Actually Do in a Lesson
A typical Duolingo lesson takes about five minutes. You get a mix of exercise types: translate this sentence from English to Spanish, translate this sentence from Spanish to English, listen to an audio clip and type what you hear, match pairs of words, fill in the blank, and occasionally speak a phrase out loud for the speech recognition to judge. The exercises are bite-sized and repetitive in a way that drills vocabulary into your brain through sheer exposure. You see the same words in different contexts, different sentence structures, and different exercise types until they stick.
The learning path is linear now -- you follow a structured sequence of units that build on each other, starting with basics like greetings and food vocabulary and gradually introducing grammar concepts, tenses, and more abstract vocabulary. Each unit has several lessons, and you unlock the next unit by completing the current one. It feels like a video game progression system because that is exactly what it is.
Here is what I think Duolingo does BRILLIANTLY: it makes you feel like you are making progress even when the actual learning is incremental. Every lesson ends with a little celebration -- confetti, XP earned, streak updated, maybe a level-up animation. The sound design is weirdly important too. That little chime when you get an answer right triggers a tiny hit of satisfaction, and the trumpet fanfare when you finish a unit makes you feel like you just conquered a mountain. It is silly. It works.
Here is what I think Duolingo does POORLY: the sentences are sometimes absurd and disconnected from how anyone actually talks. "The bear drinks beer." "My grandmother is a penguin." I understand that weird sentences help with memorization (they are harder to forget), but when I was trying to learn practical restaurant vocabulary, I did not need to know how to say "the elephant eats purple cheese" in Spanish. The gap between Duolingo sentences and real-world conversation is significant, and it is the main reason people hit a wall where they feel "Duolingo-fluent" but cannot actually talk to a person.
The AI Features Are Actually Good -- I Was Shocked
Duolingo Max introduced AI-powered features and I was fully prepared to dismiss them as a gimmick. I was wrong.
Roleplay creates conversational scenarios where you chat with AI characters in your target language. You might be ordering coffee in a cafe, asking a hotel receptionist about rooms, or making plans with a friend. The AI adapts to your level -- if you use simple vocabulary, it keeps things simple. If you try more complex sentences, it matches your ambition. When you make a grammar mistake, it gently corrects you while keeping the conversation going, which is exactly how a patient tutor would behave. I spent 40 minutes in a Roleplay session pretending to negotiate the price of a rug at a Mexican market, and it was the most fun I have had learning Spanish. I was sweating a little. I was thinking in Spanish. It was the closest I have gotten to real conversation practice without actually talking to a human.
Explain My Answer is the other big AI feature. When you get a question wrong (or right), you can tap for a detailed explanation of why. Not just "the correct answer is X" but an actual breakdown: "You used the preterite tense here, but because this action is ongoing, you need the imperfect tense. Think of it like this..." The explanations are personalized based on your learning history, so they reference concepts you have already studied. When I was struggling with ser vs estar (every Spanish learner's nightmare), the AI explanations finally made the distinction click in a way that the basic lesson tips never did.
The catch? Duolingo Max costs thirty dollars a month. That is... a lot for a language app. It is more than Netflix. It is more than Spotify. And it is only available for a handful of languages right now. I will talk more about pricing in a bit, but I wanted to flag that the best features in Duolingo are locked behind a significant paywall.
Stories and Podcasts -- The Hidden Gems
If you are only doing the standard lessons, you are missing the best parts of Duolingo.
Stories are interactive, narrative-driven mini-lessons where you follow characters through everyday situations -- a awkward first date, a mix-up at a restaurant, a neighbor dispute about a loud dog. The stories pause periodically for comprehension questions and vocabulary checks, but they flow like actual narratives with beginning, middle, and end. They are funny, sometimes genuinely touching, and they teach you something that regular lessons cannot: how language works in connected, natural speech. I look forward to unlocking new stories more than I look forward to new lesson units.
The Podcasts are even better. Available for Spanish and French learners, they are professionally produced audio stories told primarily by native speakers, with English narration bridging the gaps when necessary. The stories are about real people and real events -- a Cuban musician finding his voice, a Colombian woman returning to her hometown, a Mexican chef preserving traditional recipes. They are genuinely moving. I listen to them on my commute and sometimes forget I am supposed to be learning a language because I am just absorbed in the story. The production quality rivals any podcast I listen to for entertainment, which is saying something.
The Hearts System and Why It Infuriates Me
On the free tier, you get five hearts. Every wrong answer costs a heart. Run out of hearts and you cannot do new lessons -- you have to either wait for them to regenerate, practice old material to earn more, or pay for Super Duolingo.
This makes me genuinely angry.
Duolingo is a LEARNING app. Making mistakes is how you learn. Punishing learners for making mistakes -- especially beginners who are going to make a LOT of mistakes -- goes against every principle of good education. I understand the business logic: it is the primary mechanism pushing free users toward a paid subscription. And it works -- it is probably the reason I eventually paid for Super Duolingo. But I resent being manipulated into it, and I think it actively harms the learning experience for people who cannot or choose not to pay.
Super Duolingo gives you unlimited hearts. That alone makes the subscription worth it for serious learners.
The Notification Owl Problem
We need to address the elephant in the room. Or rather, the owl in the room.
Duo the owl sends notifications. A lot of notifications. "You have not practiced today!" "Your streak is in danger!" "These reminders do not seem to be working. We will stop sending them." (That last one is passive-aggressive genius, by the way.) The notifications have become a meme, and for good reason -- they are persistent, guilt-trippy, and genuinely effective at getting you to open the app.
I turned most of them off. The ones I kept are the streak reminder at 8 PM (because I need it) and the weekly progress summary (because I like seeing my stats). The rest felt manipulative in a way that crossed from "helpful nudge" into "emotional blackmail from a cartoon bird." Your mileage may vary. Some people find them charming. I found them annoying once the novelty wore off.
Can You Actually Become Fluent With Duolingo?
No.
Let me expand on that. Duolingo can take you from zero to roughly B1 level on the European framework, which means you can understand the main points of conversations about familiar topics, handle most travel situations, and describe experiences and events in simple terms. That is genuinely impressive for a free app. But B1 is not fluency. It is not even close. Fluency requires hours of real conversation practice, exposure to fast native speech, understanding of cultural context and slang, and the ability to think in the language rather than translating in your head. Duolingo does not do those things.
What Duolingo DOES do better than anything else is get you started and keep you going. The gamification solves the hardest problem in language learning, which is not "what should I study" but "how do I make myself study every day." For that, I have never seen anything come close. Use Duolingo as your foundation and daily practice habit, then supplement with conversation partners, tutors, podcasts (beyond just the Duolingo ones), TV shows in your target language, and real-world immersion whenever possible. That combination is how you get to fluency. Duolingo alone gets you to "useful tourist."
Babbel takes a more traditional, structured approach -- longer lessons, more grammar focus, lessons designed by linguists for specific language pairs rather than a universal template. It is better for grammar instruction. It is more boring. It costs about fourteen bucks a month with no free tier. If you have the discipline to study without gamification, Babbel will probably teach you more per hour. If you are like me and need a cartoon owl to shame you into opening the app, Duolingo wins by a mile.
Rosetta Stone is the old-guard option that teaches through pure immersion -- no translation to your native language, just images and sounds. The methodology is sound but the experience feels dated, and the price (twelve dollars a month or $179 for lifetime access) is steep for something that does not have Duolingo's engagement loop. Busuu is interesting because it lets native speakers in the community correct your exercises, adding a human feedback element that no algorithm can replicate. But its user base is smaller and the free tier is more limited than Duolingo's.
None of them have the streak. None of them have leagues. None of them make language learning feel like a game you are winning. That is Duolingo's moat, and it is enormous.
Is It Worth Paying For?
The free version of Duolingo teaches you the same content as the paid version. Every language, every lesson, every unit -- it is all there for free. You will see ads between lessons (they are short and not terrible) and you will deal with the hearts system (which IS terrible). But you will learn.
Super Duolingo at about seven dollars a month on the annual plan removes ads, gives you unlimited hearts, adds offline access, and includes progress quizzes. If you are using Duolingo daily and the hearts are interrupting your flow, this is worth it. I paid for it around month two when I lost all my hearts during a difficult grammar unit and wanted to throw my phone across the room. The ad removal is nice but not the main draw -- it is the unlimited hearts that make the experience dramatically better for active learners.
Duolingo Max at thirty bucks a month (or fourteen dollars a month on the annual plan) adds the AI Roleplay and Explain My Answer features. For serious learners, these are transformative. For casual learners doing one lesson a day, they are overkill. I subscribe to Max because the Roleplay sessions are genuinely the best conversational practice I have found outside of an actual tutor, and tutors cost sixty to a hundred dollars an hour in my area. But I am spending 30-45 minutes a day on Duolingo. If you are spending 5 minutes, stick with Super or even free.
The Family Plan at about a hundred and twenty dollars a year for up to six people is genuinely amazing value if you have family members who also want to learn. That is less than twenty dollars per person per year for Super Duolingo features. My wife and I split a Family Plan and it works out to less than the cost of two lattes a month.
The Duolingo English Test -- A Quick Note
This deserves a mention because it surprised me. Duolingo offers a standardized English proficiency test accepted by over 5,000 universities worldwide -- including Yale, Columbia, MIT, and the London School of Economics. It costs fifty-nine dollars, takes under an hour, and you take it from home. Compare that to TOEFL at over two hundred dollars requiring you to travel to a test center. I have not taken it myself (English is my first language), but a colleague used it for her graduate school application and found it convenient and well-designed. The fact that Duolingo built a credible alternative to TOEFL and IELTS is frankly remarkable for a company known for a cartoon owl.
The Duolingo for Schools Angle
Teachers can create classrooms, assign lessons, and track student progress for free. I talked to my neighbor who teaches seventh-grade Spanish and she uses it as a homework supplement. Her students actually DO the homework, which she says is unprecedented in her fifteen-year career. The gamification that hooks adults hooks kids even more.
Why I Keep Coming Back
- The streak and league system have genuinely rewired my daily habits in a positive way
- Completely free to learn any of 40+ languages from start to finish -- the free tier is real, not a trial
- AI Roleplay in Max is the closest thing to conversational practice without a human
- Stories and Podcasts are legitimately entertaining and teach more than standard lessons
- Five-minute lessons fit into any schedule -- you can learn on a bus, in a waiting room, anywhere
- The Duolingo English Test is a genuinely affordable alternative to TOEFL
- Family Plan is outstanding value for households with multiple learners
What Makes Me Grind My Teeth
- Hearts system on free tier punishes you for making mistakes in a LEARNING app
- Will NOT get you to fluency on its own -- ceiling is roughly B1 intermediate
- Sentences are sometimes absurd and disconnected from real conversation
- Gamification can encourage XP farming over genuine engagement with hard material
- Max subscription is expensive at thirty dollars a month and only covers a few languages
- Notification strategy crosses from helpful into emotionally manipulative territory
- Course quality varies wildly -- Spanish is excellent, smaller languages feel incomplete
My Honest Take: 4.5 / 5
Duolingo gets a 4.5 from me because it solved the hardest problem in language learning -- not curriculum design, not teaching methodology, but motivation. I am a person who abandons hobbies like other people change socks, and this app has kept me learning Spanish for over a year. The gamification is psychologically manipulative in ways I am fully aware of and still cannot resist, and I mean that as both a compliment and a warning.
The AI features in Max are a genuine leap forward for the platform, making conversational practice available to anyone with a subscription. Stories and Podcasts add the depth and context that standard lessons lack. The free tier is one of the most generous offerings in all of education technology -- you can genuinely learn a language without paying a cent.
It loses the half-point because it cannot take you to fluency alone, because the hearts system is anti-educational, because the notifications are sometimes obnoxious, and because Max is too expensive for what it is. But as a foundation for daily practice, a starting point for new languages, and a habit-building engine, nothing else comes close. I am proof. 398 days and counting. The owl will not let me stop now.
I have been on a 1,247-day streak learning Spanish and this review captures my experience perfectly. Duolingo got me started and kept me going, but I had to add conversation practice with a tutor to actually become conversational. The AI Roleplay in Max is a game-changer though -- wish it had been available sooner!
Fair review but I think 4.5 is slightly generous. The free tier hearts system is genuinely terrible -- being punished for making mistakes in a LEARNING app makes no sense. It is clearly designed to push you toward paying. That said, the gamification really does work. My kids fight over who has the longer streak.
The Duolingo English Test section was really helpful. I used DET for my university application last year and it was so much more convenient and affordable than TOEFL. Got accepted to my top choice university. More people need to know about this option!